Today I have a wonderful interview with Susanne Mariga, the author of Profit First for Minority Business Enterprises. We’re talking all about Profit First, managing the finances in your business, and about Susanne’s book and how through it, she is making a huge impact on the world.

In this episode, I share my 2022 wish for you and your business.

Welcome to the first edition of the Making Good Book Club, all about the book Mindset by Carol Dweck.

In this episode I share 11 tips for ending 2021 strong!

In this conversation with Masami Sato of B1G1, we explored the power of a business with a sense of purpose and a commitment to giving. This conversation covers the power of the small every day action, 3 critical components of business giving, how to make giving a habit, unique and creative ways to give back, and much, much more.

Most product-based small businesses see their highest sales numbers in the latter part of November and December. For a lot of people, when thing start to get super busy, they find themselves with less time for marketing and creating content. But the marketing and creating content is important! The more effectively we market, the higher our sales numbers will be. So, to make this piece easier on you, today, I’m sharing 15 marketing content ideas that you can use to drive sales and build community over the busy holiday season.

Join Cynthia Hauk and I for a conversation around facing impostor syndrome, your inner critic, and creative blocks so you can have a business that makes you money and makes an impact. This episode is like chicken noodle soup for the soul — a must-listen for all my creative listeners.

In this episode I announce the Making Good Book Club, introduce my new book club co-host Charelle, talk marketing, and discuss how to read books and ACTUALLY do something about what we learn. More details here.

In this episode, I’m joined by fashion influencer Charmaine Charmant for a discussion around influencer marketing for small businesses.

In this episode, we discuss how to plan for your end-of-year marketing.

My guest for this episode is Sarah Frost, founder of Making Local. In this conversation, we talked all about shopping small and local (HOW to do it and why it's important), the importance of changing your spending mindset, ways to support small and local businesses (outside of buying), mindset, and much more.

Your calling, your why, your purpose, your reason for being and doing… whatever you want to call it… that’s what we’re talking about today. We’re going to talk about what I actually mean by calling, why it’s important to find it, and most importantly HOW to actually find it. I’ll share what some of the world’s leading thinkers in productivity, motivation and business have to say on this topic, and then I’ll also share some of my own experiences.

Want to build an impactful email marketing plan that will help you build a strong relationship and generate sales on autopilot? This episode is for you. My guest is Kris Daria, email strategist with a focus on automation. We discussed why it's important not to depend on social media, where to start when it comes to email marketing, the difference between scheduled and automated emails, the email automations you should consider adding, how to plan for Q4, and more.

Building a community of other small business owners is good for morale, and it's good for business! In this episode, I share 8 of my favorite places to find community as a small business owner.

Let's talk launching. What is launching? Who is it for? Why should we approach product releases as launches? In this episode with email and launch strategist Shannon Vonderach of Mrs. Vondy, we discuss all things launching, as well as email marketing and running multiple businesses at once. This is a can't-miss episode with one of my favorite small business owners.

In episode 79, I share with you my #1 absolute favorite marketing strategy that I pull out of my marketing toolbox any time I get stuck with what to write.

In this episode, I'm joined by Taryn Rachelle of The Social Lifestyle Co for a conversation around how to approach content creation with intention.

In this episode, I’m answering 4 marketing questions submitted via Instagram (connect with me @laurentilden!)

In this episode, email marketing strategist Katie Guenther joins me for a conversation about getting efficient with your content creation, email marketing, and repurposing.

In this episode, we discuss the 5 stages of the customer journey: awareness, interest, purchase, delight and loyalty.