162: How to Become a ‘Go Giver’ (Making Good Book Club: ‘The Go Giver’ by Bob Burg and John David Mann)
In this episode, we discuss the book The Go Giver: A Little Story About a Powerful Business Idea by Bob Burg and John David Mann. This is a book that has been recommended to me a LOT over the last couple years and I’m excited I finally got a chance to read it! In this book club discussion, my co-host Charelle Griffith and I discuss the power of giving, the 5 laws of stratospheric success, why it's better to be a go giver than a go getter, and more.
161: 5 Mindset Shifts That Have Changed My Life (+ Business)
I often say that being a small business owner is the greatest adventure in personal growth that a person can go on.
We learn and we grow SO MUCH as small business owners. I am not the same person I was in December 2017 when I first launched Good Sheila, my stationery brand. In this episode I'm sharing 5 of the biggest mindset shifts I've made that have changed the course of my life and business.
159: How to Create A LOT of Content (Without Spending All Your Time on Content)
In this episode, I’m sharing 9 tips for creating a lot of content… without spending all of your time creating content.
158: The Power of a Personal Brand with Katie Zeppieri
My guest today is Katie Zeppieri, founder of The Mic Drop Agency. In this episode we discussed all things personal branding! Why it matters, why it's relevant to your business, the best ways to build a strong personal brand, how to translate your personal brand into sales and much more.
156: Marketing for Beginners (Let's Start from Scratch)
Let’s go back to basics. In this episode, I’ll walk you through how to start creating a custom marketing strategy just for your business.
155: 10 Things I Learned in 2022
In this episode, I’m sharing 10 things I learned in 2022.
153: 20 New Year Content Ideas [BONUS From the Private Podcast]
In this episode I’m sharing 20 New Years content ideas.
152: How to Do a ‘Year in Review’
Today’s episode is all about doing a Year in Review for your business – taking a close look at 2022 before we close that chapter and move into 2023. A Year in Review helps us celebrate the highs, learn from the lows, and figure out how to make things even better moving forward.
151: Wholesale, Hiring + Taking Your Business Temperature with Katie Hunt
My guest for this episode is founder of Proof to Product, Katie Hunt. In this conversation, we discuss everything from hiring to wholesale outreach to parenting and everything in between.
149: December Permission Slips [From the Private Podcast]
In today's episode, we're bringing back our favorite holiday season tradition... Double episodes for all of December! This year, Lauren decided to do something very special. She's going to share four episodes from the private podcast that only members of the Making Good Happen subscription service have access to. We'll be sprinkling these episodes like holiday magic throughout the month, so keep an eye out wherever you get your podcasts for these special episode drops.
Today, we're sharing the private podcast episode from December 8th: December Permission Slips
148: How to Make Better, Faster Decisions with Nell Wulfhart
Nell Wulfhart is a journalist, a writer, a world traveler, and on top of it all, a decision coach. Nell attributes her successes to her talent for making quick decisions at various crossroads in her life. To Nell, time wasted in perseverating over a decision is a tragedy, so she opened up shop to help others make decisions quickly and save precious time.
147: Email Metrics, Content Pillars, New Year Content + More [Marketing Q&A]
My friends, it is time for another marketing Q&A episode! Every few months I do a Q&A episode where I answer questions that I’ve received in my membership program, Making Good Happen, as well as some of the questions I’ve received over on Instagram.
146: How to Pitch Your Business for PR Opportunities with Lucy Werner
My guest for this episode is Hype Yourself by Lucy Werner, and in this episode, we discuss how to effectively pitch your business for PR opportunities.
145: Making Good Book Club #12: Big Magic
In this episode, we’re talking about Big Magic by Elizabeth Gilbert. We talk about all things creative living: what it looks like to live a creative life, what big magic is, passion vs. creativity, the role of fear in creativity, the power of curiosity, and much, much more.
144: Let's Plan Your End-of-Year Marketing
Though we're quickly approaching the end of the year, for many of us our busiest days are still ahead. What can we do to make it to January without completely unraveling?? Create a plan. In today’s episode, I’m going to walk you through some steps for how to create your marketing plan for the end of 2022… and then how to start working through it NOW so you have the time for what really matters later on.
143: How to Bring *YOU* Into Your Brand with Suz Chadwick
In this episode, Suze Chadwick and I talk about building your business around *YOU* and what makes you special. In other words, we’re talking about personal branding. Suz really knows her stuff and she shares so much gold in this conversation. I’m so thrilled to share it with you.
Many of you might feel like for some reason, putting YOU into your marketing and your branding isn’t a good fit, for whatever reason. I think today’s episode will convince you otherwise.