153: 20 New Year Content Ideas [BONUS From the Private Podcast]
In this episode I’m sharing 20 New Years content ideas.
152: How to Do a ‘Year in Review’
Today’s episode is all about doing a Year in Review for your business – taking a close look at 2022 before we close that chapter and move into 2023. A Year in Review helps us celebrate the highs, learn from the lows, and figure out how to make things even better moving forward.
151: Wholesale, Hiring + Taking Your Business Temperature with Katie Hunt
My guest for this episode is founder of Proof to Product, Katie Hunt. In this conversation, we discuss everything from hiring to wholesale outreach to parenting and everything in between.
149: December Permission Slips [From the Private Podcast]
In today's episode, we're bringing back our favorite holiday season tradition... Double episodes for all of December! This year, Lauren decided to do something very special. She's going to share four episodes from the private podcast that only members of the Making Good Happen subscription service have access to. We'll be sprinkling these episodes like holiday magic throughout the month, so keep an eye out wherever you get your podcasts for these special episode drops.
Today, we're sharing the private podcast episode from December 8th: December Permission Slips
148: How to Make Better, Faster Decisions with Nell Wulfhart
Nell Wulfhart is a journalist, a writer, a world traveler, and on top of it all, a decision coach. Nell attributes her successes to her talent for making quick decisions at various crossroads in her life. To Nell, time wasted in perseverating over a decision is a tragedy, so she opened up shop to help others make decisions quickly and save precious time.
147: Email Metrics, Content Pillars, New Year Content + More [Marketing Q&A]
My friends, it is time for another marketing Q&A episode! Every few months I do a Q&A episode where I answer questions that I’ve received in my membership program, Making Good Happen, as well as some of the questions I’ve received over on Instagram.
146: How to Pitch Your Business for PR Opportunities with Lucy Werner
My guest for this episode is Hype Yourself by Lucy Werner, and in this episode, we discuss how to effectively pitch your business for PR opportunities.
145: Making Good Book Club #12: Big Magic
In this episode, we’re talking about Big Magic by Elizabeth Gilbert. We talk about all things creative living: what it looks like to live a creative life, what big magic is, passion vs. creativity, the role of fear in creativity, the power of curiosity, and much, much more.
144: Let's Plan Your End-of-Year Marketing
Though we're quickly approaching the end of the year, for many of us our busiest days are still ahead. What can we do to make it to January without completely unraveling?? Create a plan. In today’s episode, I’m going to walk you through some steps for how to create your marketing plan for the end of 2022… and then how to start working through it NOW so you have the time for what really matters later on.
143: How to Bring *YOU* Into Your Brand with Suz Chadwick
In this episode, Suze Chadwick and I talk about building your business around *YOU* and what makes you special. In other words, we’re talking about personal branding. Suz really knows her stuff and she shares so much gold in this conversation. I’m so thrilled to share it with you.
Many of you might feel like for some reason, putting YOU into your marketing and your branding isn’t a good fit, for whatever reason. I think today’s episode will convince you otherwise.
142: Do You Struggle with Following Through? (this one's for you!)
If you struggle to follow through on your plans, this episode is for you. Today I'm sharing a little bit about my own personal journey learning how to follow through, why we don't always stick with our plans, and then of course my best 5 strategies for actually following through in our creative work.
141: Digital Body Language by Erica Dhawan (Making Good Book Club #11)
Welcome back to Making Good Book Club! In this episode, my book club co-host, Charelle Griffith and I discuss Digital Body Language: How to Build Trust & Connection, No Matter the Distance by Erica Dhawan.
In this book club episode, we talk about what Digital Body Language is and why it’s worth thinking through, how power and trust relate to how we communicate, the 4 laws of Digital Body Language, the case for emojis and exclamation marks, communication differences by gender, generation and culture and much, much more.
140: Pinterest 101 with Kate Ahl
My guest today is Kate Ahl, the owner and founder of Simple Pin Media, a Pinterest management and marketing company. Through their work with over 700 Pinterest accounts, they take a data-driven approach to crafting a Pinterest strategy that aims to help their clients and students find their perfect person on Pinterest.
139: Planning for Q4: Marketing [Small Biz Panel]
In today's episode, part 2 of this 2-part series, I host four MORE of my favorite small business owners to talk about planning for Q4, specifically how they're planning their marketing for Q4.
138: Planning for Q4: Life + Business [Small Biz Panel]
Today's episode is a panel discussion with some incredible small business owners who are here to share their hard-earned experience, advice and wisdom with you, all about planning for Q4 in order to not only thrive in their business, but in their personal lives as well. Featuring Irene of Rex Made This, Dani of Imperfectly Tidy, Linda of Lulumière, and Ali of Wild Clementine Co.
137: Marketing Beyond Social Media with Charelle Griffith
Raise your hand if you find social media overwhelming. (I'm raising mine!)
Today's episode is just for you. In my interview with marketing strategist Charelle Griffith, I pick her brain about all things marketing beyond social media. We discuss the marketing landscape outside of social media, and great marketing alternatives and complements to social media, long-form content, trends, and more.
135: The War of Art by Steven Pressfield (Making Good Book Club #10)
Welcome back to Making Good Book Club! In this episode, my book club co-host, Charelle Griffith and I discuss The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Steven Pressfield.
This is a book that I read years and years ago and I honestly think about one key takeaway from this book ALL THE TIME (hint: it's the concept of resistance). In this book club episode, we talk about the concept of resistance and how it relates to creativity, how to overcome it, how to approach your creative work as a pro, and much more.