106: 7 Marketing Mistakes to Avoid
In this episode, I share 7 marketing mistakes to avoid.
105: Superfans by Pat Flynn (Making Good Book Club #3)
In this episode, Charelle and I discuss Superfans by Pat Flynn and how to apply it to your small business.
104: How to Get PR Coverage for Your Small Business with Melinda Jackson
In this episode, Melinda Jackson joins us for a conversation around getting PR for your small business.
103: 6 Things I’ve Learned About Launching
I’ve been selling products since I launched Good Sheila in 2017… but it wasn’t until last year that I feel like I finally figured out how to really launch in a way that creates buzz, conversation – and most importantly, results. In this episode, I share 6 things I've learned about launching from my most successful launches.
102: Money, Energy + Your Business with Molly Mandelberg
Today’s episode is with coach Molly Mandelberg, a heart-centered marketing and thought leadership pro, and today we’re talking about money, energy and your business. In this episode, we discuss why how we approach money matters, how to find peace with money, the energetics of money and business, and more.
101: Your Business + ‘Atomic Habits’ by James Clear (Making Good Book Club #2)
In this episode, Charelle and I discuss Atomic Habits by James Clear and how to apply the main takeaways to your business.
100: Celebrating 100 Episodes (A Tour)
In this episode, we’re celebrating 100 episodes of Making Good with a tour of all 100 episodes so far.
99: Instagram Stories, Social Media Strategy + Consistency with Emma Tessler
In this episode I'm joined by social media strategist Emma Tessler, CEO and founder of Ninety Five Media. We discuss social media strategy, Instagram stories, how the various elements of Instagram should be approached, consistency on social media, and more.
98: 5 Marketing Shortcuts for 2022
In this episode, I share 5 marketing shortcuts for 2022.
96: How to Take Your Own Photos of Your Products with Hallie MacPherson
In this episode, Hallie Kathryn joins me to talk product photography.
95: How to Do a Year in Review (2.0!)
In this episode, I walk you through my process for doing a Year in Review.
94: Thriving Financially + A Book That Makes a Difference with Susanne Mariga
Today I have a wonderful interview with Susanne Mariga, the author of Profit First for Minority Business Enterprises. We’re talking all about Profit First, managing the finances in your business, and about Susanne’s book and how through it, she is making a huge impact on the world.
93: My Wish for You in 2022 (+ What Might Be Holding You Back)
In this episode, I share my 2022 wish for you and your business.
92: Apply ‘Mindset’ by Carol Dweck to Your Business (Making Good Book Club #1)
Welcome to the first edition of the Making Good Book Club, all about the book Mindset by Carol Dweck.
91: How to Increase Your End-of-Year Sales
In this episode I share 11 tips for ending 2021 strong!
90: The Power of the Small, Every Day Action with Masami Sato
In this conversation with Masami Sato of B1G1, we explored the power of a business with a sense of purpose and a commitment to giving. This conversation covers the power of the small every day action, 3 critical components of business giving, how to make giving a habit, unique and creative ways to give back, and much, much more.
89: 15 Holiday + End-of-Year Content Ideas
Most product-based small businesses see their highest sales numbers in the latter part of November and December. For a lot of people, when thing start to get super busy, they find themselves with less time for marketing and creating content. But the marketing and creating content is important! The more effectively we market, the higher our sales numbers will be. So, to make this piece easier on you, today, I’m sharing 15 marketing content ideas that you can use to drive sales and build community over the busy holiday season.
88: How to Face Your Inner Critic, Creative Blocks + Impostor Syndrome with Cynthia Hauk
Join Cynthia Hauk and I for a conversation around facing impostor syndrome, your inner critic, and creative blocks so you can have a business that makes you money and makes an impact. This episode is like chicken noodle soup for the soul — a must-listen for all my creative listeners.
87: Introducing Making Good Book Club (+ Meet My Co-Host, Charelle Griffith)
In this episode I announce the Making Good Book Club, introduce my new book club co-host Charelle, talk marketing, and discuss how to read books and ACTUALLY do something about what we learn. More details here.