62: The Magic of Pinterest for Small Business with Renee Dick
Home interiors.
Hair styles.
Wedding planning.
These are some of the things that I generally think about when I hear the word Pinterest.
Increasing sales for my business?
Not so much…
But I have come to believe that Pinterest is one of the most under-utilized marketing opportunities for small businesses, and I’m so excited to have Pinterest pro Renee Dick on the podcast to show me (and you!) the ropes.
Renee, also known as My Girlfriend Renee, is the creator and founder of the Fresh Perspective Community, which provides tools, support, and resources to serve female, small business owners. Renee also has a Pinterest course for small business owners to learn how to explode their traffic using the power of Pinterest, and is generously sharing her expertise with us today.
In this episode, Renee breaks down:
Why small businesses should be using Pinterest
Why you should think of Pinterest more as a search engine than a social media network
Where to start with your business Pinterest account
What parts of your Pinterest profile to optimize (and how)
Why keywords matter and how to find them
Renee’s weekly Pinterest routine
Repurposing content
And so much more
Links and resources mentioned:
Business she admires: Jasmine Star and Social Curator
Book recommendations:
Superfans by Pat Flynn
E-Myth Revisited by Michael Gerber
The Law of Attraction by Esther and Jerry Hicks
Connect with Renee:
SHOW NOTES: https://makinggoodpodcast.com/62
INSTAGRAM: https://instagram.com/laurentilden
VIEW EPISODE TRANSCRIPT
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