201: Making Good Book Club #23: Stories That Stick
I’ve got to say, Charelle and I really enjoyed chatting about this one.
As a book about storytelling, it should come as no surprise that in addition to laying out really helpful ideas and frameworks, Stories That Stick was super well-written and fun to read.
This book is chock full of examples, questions, and prompts to get your wheels spinning. If you are someone who feels you don’t have anything to say, or that your story isn’t worth telling, by the time you finish Stories That Stick you will have stories in spades. Even though I’m someone who has always been interested in narrative and has found a lot of success in sharing stories with my audience, reading these prompts sent little sparks of inspiration shooting through my mind. Luckily, author Kindra Hall walks you through how to sift through your newfound pile of stories and choose which to tell and how.
Stories That Stick was a joy to read and talk through with Charelle, and I hope you enjoy our conversation as much as I did.
In this book club episode, we talk about:
Why storytelling is important
How storytelling is the ‘bridge’ between you and your customer
Four ingredients that make a great story
The storytelling framework
Prompts for laying out your story
How to tell an effective founder’s story
And more
THIS MONTH: Stories That Stick by Kindra Hall
NEXT MONTH: Fascinate by Sally Hogshead
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More Making Good Book Club:
Making Good Book Club #6: Burnout by Amelia Nagoski and Emily Nagoski
Making Good Book Club #7: Building a StoryBrand by Donald Miller
Making Good Book Club #8: We Should All Be Millionaires by Rachel Rodgers
Making Good Book Club #10: The War of Art by Steven Pressfield
Making Good Book Club #11: Digital Body Language by Erica Dhawan
Making Good Book Club #15: The Go Giver by Bob Burg and John David Mann
Making Good Book Club #18: The Art of Gathering by Priya Parker
Making Good Book Club #20: Rework by Jason Fried and David Heinemeier Hansson
Making Good Book Club #22: The 12 Week Year by Brian P Moran and Michael Lennington
Get to know Charelle in episode 87
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