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Welcome to
Making Good, the podcast for small businesses who want to make a big impact.

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74: Elevating Your Voice (+ Breaking Rules) with Kami Guildner

74: Elevating Your Voice (+ Breaking Rules) with Kami Guildner

On this week’s episode of Making Good, my guest Kami Guildner asked one of the most important questions we all need to ask ourselves.

“If the whole world could hear one message from you, what would it be?”

- Kami Guildner

Answering this question is Kami’s first step to elevating your voice and making an impact, and I think the simplicity and power of this question gives you a pretty good glimpse of how great this conversation is 🥰.

As I mentioned, my guest today is Kami Guildner. Kami is a connector, a storyteller, and a business coach for changemaker women of influence.

In this episode, we discussed:

  • Why we should build brands around our customers’ desires and aspirations, not their pains and fears

  • An exercise for nailing your messaging

  • Why storytelling is important, and how to tell effective stories in our marketing

  • The 3 components of a good story

  • What marketing rules you should break

  • How to raise and elevate your voice to share your message

  • Much more

If you care about using your business to make a positive impact on the world (and I know you do!)… this episode is for you.


Links and resources mentioned:

SHOW NOTES: https://makinggoodpodcast.com/74

INSTAGRAM: https://instagram.com/laurentilden

VIEW EPISODE TRANSCRIPT
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