MG-Alt-Logo.png

Hi.

Welcome to
Making Good, the podcast for small businesses who want to make a big impact.

I’m so glad you’re here!

74: Elevating Your Voice (+ Breaking Rules) with Kami Guildner

74: Elevating Your Voice (+ Breaking Rules) with Kami Guildner

Lauren Tilden  

Well, Kami Welcome to Making Good.

Kami Guildner  

Thank you for having me. It's great to be here.

Lauren Tilden  

I am really excited for this conversation. Let's start with an introduction. I introduced you a bit in an intro to the episode, but we'd love for you to talk a little bit about yourself. What do you do? What's your business? And if you want to share anything about your path getting there, I'd love to hear the story. I know I'm sure audience what as well.

Kami Guildner  

Sure I'm so I am a connector. I'm a storyteller, and I'm a business coach for women, changemakers entrepreneurs, women who are putting their word out into the world and, and really ready to make an impact on the world. I mean, that's a big piece. But I like to. That's who I like to play with. This is influencers and people who are making a difference in the world. So that's who I work with. I've been doing this for over a decade, I run a mastermind program. And I have a podcast called Extraordinary Women radio communities called Extraordinary Women Connect. So I'm very much about bringing women together, having them all share their voices, helping them raise up each other's voice, their visibility and grow their businesses. And I'm doing it with a lot of fun with a lot of other really cool women. Like yourself.

Lauren Tilden  

Yeah, I love that I, community is such a big thing for me and my business journey. I think in the beginning, I totally underestimated how powerful and important it is to have a strong community around you. So I'd love for you to just riff on that a little bit. Like what I heard you even use the word community several times in your intro. So obviously, that's a really core thing to you and your business. What is the power of community? Why has that been such a big focus for you?

Kami Guildner  

know, it's been a huge focus for me. I mean, it's when I think about what's made my business work, it's been the communities that I've been, in communities that I've built. And when you start to bring together great women together with great women, it's like it's a one plus one equals five, right? It's, it's it just changes the dynamics of how we can create together. And that's been a core value for me from the very beginning of my business. And it's at one point in my business, in fact, that was introducing women together, like, oh, you need to know this. Well, my love to introduce great women to great women. And I kept doing that over and over again. And that's really where extraordinary women connect came about was because I was always making those kinds of introductions. I'm like, Well, what if I brought all these women together in a room? And what could that what could happen there? And you know, that's where everything really started just grow like crazy.

Lauren Tilden  

Yeah, it's, it is so powerful. And I think it's easy to underestimate. So I love that that's going to be part of this conversation. Let's talk about building a brand around your clients aspirations and desires and not their pains and fears. And is huge for me, because I feel like sort of this traditional marketing advice is figure out what your client's pain point is. And then like, they actually use the word agitate the pain point. Stir up the pain and like really dig, pour salt in the wound and make them really know how much they hurt in this way, and then sell them something. And this has been sort of in any conventional marketing, I guess, strategy that is so often how it's described. And that just feels kind of icky to me, and I'm sure a lot of listeners, like this podcast is all about doing things, maybe a little bit more ethically, and really, with intention. 

So I when I saw that, that was kind of one of your talking points, I was so excited to get into that. Because just even that sentence, like build your brand around your clients aspirations and desires, not their pains and fears. Like that just makes me so excited. So love to hear your stance on this, like, why is that important? And practically speaking, what does it look like to build your brand around aspirations and desires instead of pains and fears?

Kami Guildner  

Now, I'm glad you wanted to start with this because this is one of my favorite topics. And I'm a classically trained marketer. I was 30 plus years in the corporate world, really, you know, doing branding and marketing and all that sort of thing. And that's what is taught and especially in the world of entrepreneurs, it's really taught to, you know, like you said, just really rub that salt in the wound, whether it's in a sales conversation, whether it's in a marketing and to me when I think about what that does, is it tears people down and it makes them feel less than it makes them doubt themselves even more and We all have enough of our own self doubt, messaging that goes on in our head, and it pulls people down. 

And if we start to shift this and really start to speak to what our client's desires are, instead of their pains, we are raising up and to new possibilities, we're helping them see new possibilities. And when I got really clear about this was, I went, you know, I was following, you know, some of the gurus and the messaging strategies and started reshift in all my marketing language several years back. And I didn't like my marketing message. And it was low vibe, it was low energy. And frankly, I didn't do my business any good. And when I started to realize, well, wait a minute, this is not even how I buy when I invest in my business. I I'm investing into what's possible in my business, what are the things that you know, that I'm not even seeing? And so starting to play with that from a different perspective and change that conversation was really a powerful thing for me to do to go through in my business alone. 

And then when I started teaching it to my clients, I was like, Okay, this is, this is a much better way to raise the elevation, or rate or elevate the vibration, of my clients elevate the vibration of my own marketing, elevate the vibration of our world, because when we, when we see things from aspirational perspectives, we're vibrating on a different energy, right? It's a higher energy approach to marketing. And so when I, when I found that I was like, Okay, this to me feels like much. And when I, when I made that shift in my own business, my business grew exponentially. My clients, businesses did the same. And so, you know, it's just a much better way to do marketing.

Lauren Tilden  

I love your point. But like, you know, when you described your maybe previous marketing strategy, and just felt kind of off and low vibe, I think is the word you use. But I, I feel you're giving permission to kind of like, do what feels good in a sense, like for me, and my marketing, I know that when when I'm really lit up by my marketing strategy, or really anything in my business, I'm excited and like, it just feels like good in your bones to do it. Hopefully, that actually, like, that's real information that, like you're probably on the right track, I think it's easy to, I don't know, try to be really rational about all of these things, marketing, specifically, but you can feel when you're on the right track. Absolutely. point that out.

Kami Guildner  

I love that. And it's you know, and I think when we can tune in to the wisdom that's within us, I mean, that's what you're talking about, right? This feels good, this feels right. That is where you get that high vibration coming in. And the way I teach clients to do this is there's I have a tool called Speak your clients love language. And there's three columns. So if you can imagine a spreadsheet with three columns in it, and or a big white sheet of paper, that you're just handwriting, you know, whatever works for you. And in that first column, you do have the pains and what keeps him awake, because you have to understand what you know, is really underneath everything, you have to understand that you can't ignore it. 

So you understand the pains. The second column is the emotions associated with that. But the third column is where it's golden. And the third column is what is it that your clients are really desiring? What do they aspire to. And when you start to capture this information from them, from the perspective of having conversations with them, doing surveys and gathering their words that they use in all three of those columns, you start to develop a really beautiful toolkit for yourself, to be able to write marketing, and I can promise you, you will feel better, your clients will feel better, they will be stretching into bigger spaces if you're using that third column of what it is they aspire to and desire. So that's how I teach them to get to that space. And once you've built that template, every time you're writing, any kind of marketing, you can come to that and you might leverage a pain point with, you know, an opening question or something, but you're really spending the majority of your time on the aspirations and the desires.

Lauren Tilden  

Mm hmm. Yeah, that's an important point. I think. It is important to know your clients pain points, but there is a difference between like we say like pouring salt and hearing something really difficult. There's a difference between doing that and additionally, I've like a tactic, and really knowing your ideal customer so well that you know their pain points, you know, what emotions are associated with that, and you don't agitate them, but you, maybe you acknowledge them and certain times, but not in a way that's like, you know, your problem will never be solved and your life will be terrible unless you buy.

Kami Guildner  

We've all seen that right? And it feels icky to be in that space.

Lauren Tilden  

100% I'm thinking like, what's the examples that are coming to mind? Just listening to your talk is, I was thinking about the Dove like real beauty campaign. But yeah, I feel like for anyone who hasn't seen it, it's really just like, kind of a body positive skin positive approach to beauty and cosmetics. Whereas like most of us, our entire lives, like, every beauty and cosmetic ad or piece of messaging we see is like, you need to be thin, and, you know, clear wrinkles. Wrinkles, like, we were just told all these things that like are designed really to make you feel not good enough so that you buy whatever is being sold to you. And real. The real beauty campaign with Dove is like, I guess one of the only kind of big name campaigns that I can think of, but really is doing in my mind, what you're describing is build a brand around the aspirations and desires for like community and belonging and feeling good enough. And not their pains and fears of like, you know, preying on people's self consciousness, consciousness and body image and all of that kind of thing. So true. Do you have any other kind of examples of a campaign that you think has done a really good job?

Kami Guildner  

You know what comes to mind is Nike, right? I mean, I think Nike always does beautiful power, empowering ads, especially when they when they hit women focused ads, I think they do a really good job with that.

Lauren Tilden  

Yeah, you're right, even when they have campaigns that are, you know, professional athletes, it's like, they do it in a way that makes you feel this sense of possibility. And not like, yes, not, oh, this person is amazing. I'll never be that. But it's like, Oh, wow. Like, I'm gonna put on this, like intense music, and I can run a marathon too. So yeah,

Kami Guildner  

Or whatever your marathon is. And I think that's what I always take away from. Because I'm, you know, I'm never going to be a marathon runner. But you see somebody that is stretching in moving towards something that they truly are wanting in their life, and, you know, stretching bigger and better than they ever have in the past. I mean, that's inspiring.

Lauren Tilden  

Right? Great example. I know, a big topic for you is storytelling, and really excited about this, because I think storytelling has been kind of a buzzword for actually a long time in the marketing world. But I think in kind of, like, I don't know, a really vague way, at least to me, I would love to hear from you a little bit. Like, why is storytelling important when it comes to marketing. And I'd love to dig into just how to tell better stories and how we can kind of harness the power of storytelling as small business owners. So let's start with why is storytelling important? Important.

Kami Guildner  

I always start on this with people fall in love with our souls and not our faces. So if we are thinking of, you know, why people connect with us, they're, they're connecting with our soul. And I believe stories are the window to our soul. They're a piece of us that people can feel and connect with us, they can relate to us, it makes us much more relatable when we can tell a story that they're like, oh, my gosh, she's been through that as well. And I think the power of story is that people see us through a different lens, right, that different window, and they will remember the stories, you know, we can we can tell people something all day long, but unless, you know, if we have a story in the midst of it, then people will remember and connect and relate to us in a different way. So I think that's why it's so important.

Lauren Tilden  

Yeah. 100% I feel like and maybe I'll get into this, but for me, I think like detail and story is one of the most powerful things like right when I hear someone telling a story and they really paint the picture. Like I can see it in my head, or I you know, they're describing how they take their coffee. Exactly. And they have it with a piece of like Dave's killer bread toast with warm butter melting on it like

Kami Guildner  

You can taste it, you can smell it, all of those things, it brings them into the scene.

Lauren Tilden  

100 percent. And it's like, if you share something in common with something that's been described in such detail, like you just feel so connected to that. Let's talk about just tips for telling stories in our marketing. How do you have maybe like, broadly answer the question, how do we incorporate storytelling into our marketing? And then I'm also interested in specifically understanding how do we kind of figure out what stories we have that would be useful to share even a lot of us feel we feel like our lives are unremarkable. Or, you know, we haven't climbed Mount Everest. So like, what could we possibly have to share that would be relevant and useful, but doesn't have to be those huge things that are that really can be compelling to people? So how do we incorporate storytelling into our marketing effectively? And do you have any tips on finding like maybe making a bit of a bank of stories that we can use? 

Kami Guildner  

Absolutely. So I'm going to start with the second question with the bank of stories. Because this is often where I'll start my clients. It's like, we all have stories, right? We've all got stories of something that has happened in our life. So I might have a story. And I do have stories around. When the breath of a horse helped me move into becoming an entrepreneur, there was this epiphany moment for me, I have another story where I was in the corporate world, and I took the stage and in front of 200 women and totally crashed and burned. And, you know, didn't want to be a speaker for the longest time because of that moment. And I had to break through to it right, I have another story of, of, of going up in a hot air balloon, and the pilot fell out as we were landing in the balloon back up in the air, and I had to land the balloon by myself. 

So we all have like this whole bank of lifetime of stories. And what I encourage my clients to do is I give some examples like this, like, Okay, start to just give titles, to the stories in your life that were pivotal moments for you. So, you know, and it actually keep it a journal of that keep a journal of stories that, that you can, that were really memorable for you. And you know, the beauty of add one thing in here is the beauty of story. You know, we talk about it being a window into our soul, it's also a way for us to not have to remember what any, you know what it is we're going to talk about on a podcast interview on a stage or whatever, because we know our stories, we know our personal stories, and we can really embody those personal stories. 

So that's the beauty of story is it becomes a really natural way for us to just be ourselves. And let the stories come, you know, come together on that. So as you build this whole big list of titles, and just, you know, an ongoing list that you can add to at any given point, you can start to say, and I take my clients through a whole thing on building content strategy. And you know, so you have your core messages that you want to be communicating and that you will leverage on podcasts that you leverage on the stage, you'll leverage in your, your client, programmed, all those sorts of things. I mean, it's the same content and just served in different ways. And each time you're looking at those elements that you're teaching that you're sharing that you're talking about. 

There's, you're gonna, you look at that list, and it's like, oh my gosh, this would be a great story, to share, to help support this teaching. And so you start to look for those, the synchronicity in stories and other things that you might think about is if it's a story that you're being vulnerable in, and it makes you feel a little bit uncomfortable, it might be a great story for you. Because those are the stories that help you see, it makes, people will understand and say, oh my gosh, they're just like me, so if there's something vulnerable, they will connect with you. So a vulnerable story is really good stories that have a challenge up front. So there's three components to a good story. There's some sort of a situation a challenge that somebody's in. So if you take me, you know, the pilot falling out of the hot air balloon, there's the challenge, right? The pilots fallen out. Then there's something that happens that helps kind of save the day. Well, luckily, there was a radio in the balloon and they told me how to land the balloon. And then the third element of a good story is the results on the end. Well, I was able to land the balloon and everybody was safe and all that sort of thing. 

So those are, that's an example of the three components of a good story. It's that challenge, it's that, you know that moment that everything changes that saved the day. And then there's the the end result. So when you're looking at your stories, you're looking for those three components, to be able to connect to your work. So right, if you're looking at the lesson that you learned, you'd want that middle. What saved the day to be related to your products to be related to the message that you're getting across? And here's my result because of that.

Lauren Tilden  

Mm hmm. Yeah, I like that framework, people can kind of look at the stories that they've listed, but make sure that you have A, B and C, all three parts to articulate it most effectively. 

Kami Guildner  

And you've probably have heard people, you know, just get up onto a stage and just talk about how wonderful they are. And, you know, they put themselves onto a pedestal, and people don't connect with that. People want to know that you're a real person that you have life experiences that they can read that you know that you would understand their life experiences.

Lauren Tilden  

Right, right. And is there, are there stories that are too small to share? You know what I mean? Or..

Kami Guildner  

Oh, in fact, that's the really beautiful thing about it is like, just, the more you get into the habit of telling stories, it's like, can you pull a message out of it.  Is there a linkage for you, it can be really short and simple and easy. It doesn't have to be, you know, big life transformational, it can be something that is, you know, that just allows people to connect with you. Mm hmm. You know, and I love humor too, right? I mean, and I'm not the funniest person by any means. And when I love though, when somebody just has that moment, and they have a bit of humor that they're able to drop into a story.

Lauren Tilden  

Mm hmm. Humor is a gift, if you have it. Absolutely. Always wanted to be like, really funny. But I found a habit like not on purpose, at least.

Kami Guildner  

And I bet you do. I mean, so I mean, I'll add that I mean, I call myself out on that. And at the same time, it's like, when it does come from me, it's really very organic. It's not a well thought out kind of thing. And I'm guessing it's the same for you.

Lauren Tilden  

Thank you. I also have a background in corporate America. And I've been to a lot of conferences and some of the best conference presentations that I attended, though, they start with a story. And a lot of times a story that they start with is something that happened like this, like that very morning at Rackspace, or, you know, on their flight over a conversation they had with someone next to them. And I don't know why this is coming to mind, but it just kind of shows you like, if you look at your life in a way, that's like, I don't know, like, yeah, stories can be found pretty much everywhere.

Kami Guildner  

And that's such a good point. It's we are experiencing stories, you know, all day, every day.

Lauren Tilden  

Yeah, totally. 

Kami Guildner  

And people love that organic feel and nature of that, you know, this is what happened to me on the way here. And it's such, it's so in the moment, and people people will feel that.

Lauren Tilden  

I totally do. I don't know why that came up for me. But just like I can think of so many examples of, yeah, just people able to really draw parallels from just the most mundane things that are happening in their life and their travel and, you know, their hotel breakfast, or whatever it is, and being able to make a relevant point to whatever the topic is that they're presenting about. Like, I don't know why that's so powerful. But it really is. So I'm just having this moment of like, I don't know, trying to remind myself to be more, I guess, looking for a story and every day and not just thinking of like, huge moments in my life.

Kami Guildner  

Exactly. And I think that once you start to practice just being in the moment of acknowledging, oh my gosh, this was amazing today, this is what you know, this is what happened as I was driving here today. And then that gift of being able to connect it to whatever it is you're teaching, that just means you've gotten really good, number one at capturing that, that connection, and two, just being comfortable being with an audience, in whatever story is there to tell. And the beautiful thing is when you do that you're just you're just being, so you're embodied in that story, you're embodied in the moment and you're very present, you're not, you know, just doing some memorize saying that you practiced over and over and over again, it's a whole different way to connect with a room.

Lauren Tilden  

Right? Yeah. Another topic that I wanted to pick your brain about is really elevating your voice and raising your voice to make the biggest impact you possibly can. A lot of listeners of this podcast are small business owners who have product based businesses, and they also want to use their business to somehow do good in the world, whether that's, you know, some kind of philanthropy or they donate their services or their product, or they have really eco friendly business practices. 

So I feel like most listeners are going to relate to the idea of, yes, they're selling their product or their service, but they're also kind of selling a message in some way. Sure. So how can these like really values and mission based small business owners, what advice do you have for them to, I guess, just kind of broadcast that message on that mission or values or whatever it is as high and wide as possible. 

Kami Guildner  

A couple things, first of all, but start with being really clear, you know, if the whole world could hear one message from you, what is it, and this is a message that is, you putting a stake in the ground making, having an opinion about whatever your causes, your mission is, and it's not a it's not a marketing statement, or a positioning statement, but it's actually something that gets people to stop and think and do differently. So, I mine is, mine is women's wisdom is a medicine our Earth needs, I believe, you know, with my heart and soul, that that is something so important. And I like to help my clients come up with whatever that core message is that you will own, you will speak about, it will be part of how you are making a thought leadership level statement, not just a marketing statement. 

So you have to really elevate how the the messaging that you're bringing out so that it's meaningful, and it's thought provoking, and it gets people to think differently. So that's one aspect of that. And then as you have clarity around, you know,  the message that you want to get out to the world, there's so many different ways that you can put your message out to the world, whether it's on a stage, whether it's on a podcast, whether it's doing video, live streams, and you know, it is with so many of your guests being people who have products, you know, they can really be talking about the product, but also the social mission alongside of that product. And video, I would think would be great for a lot of your people because they can be showing the product the same time be delivering messaging, that's really, that really matters. 

So that to me feels like a great space for your audience, I am big on podcasting, obviously, I think that, you know, I've done over 200 episodes on my own podcast and probably guessed it on close to 50 podcast, and it's, that has made so much difference in my business to be consistently out and visible with my message. It's, you know, it's really grown my business exponentially. And I have a platform that is that, you know, a community of people that is you know, that's a powerful part of my space is the community that has been built from that.

Lauren Tilden  

100% I know that I actually want to make sure that we talk about this community a little bit. So can we just take a quick aside to talk about your extraordinary Women Connect group and who that might be a good fit for. 

Kami Guildner  

Sure, it's for women changemakers so I think it sounds very aligned to your community. So it's, and it's all about connecting great women to great women, it's, you know, it's not a space to do a lot of hard selling or anything along those lines. It's very much about making connection between great women and letting that happen organically. So that's that's what that space was created for. 

I do bring trainings into it. That's about raising up your voice, your visibility and growing your business. And it's, I do it in such a way that it's about, you know, this group of people coming together. It's a Facebook community so you can find it there. I do host a series have events associated with it as well, I do three, evening galahs over the course of a year, we're going to be back live in September, I'm so excited. And then we do our big three day conference extraordinary women ignite in November 11, through 17, or 11th, through 13th, excuse me, in Golden Colorado, and it's definitely worth traveling to, I've got people traveling from all over the place to come attend this event. And we go into, you know, building your brand of who you are at your very essence, building the building your marketing from the inside out, getting into increasing your visibility, and building a business that that really makes an impact in the world.

Lauren Tilden  

Love, love, I love every I feel like every answer you've had, like, it's the word that's coming to mind is like intention. So just like really taking the time upfront to think things through and like really see what feels right for you, and what aligns. I think in our sort of, like hustle culture age of hustle, that can be really easy to feel like, I just have to, like, I have to, like, wake up first thing in the morning and like post things and do this and do that. And like, just jump into it without really thinking and strategizing. And I don't know, like connecting with your mission, and you know, what's closest to you, and what's most meaningful to you. So I just love that really every answer you've had has been, like first, like, get that clarity and do like, apply that intention to it before you just jump in and kind of like, try to be on as many platforms as possible, or do things just for the sake of it or cause some marketing guru told you to? Like, really, each business is like a, it's the custom job, right? .

Kami Guildner  

And it's asked why it starts from the inside out, right? It starts with who you are, and aligning to that what lights you up, but what's your passion, what's your why, what's your purpose, all that kind of good work. And, you know, and I feel like, we've really come through a big port on this past, you know, 18 months, or whatever it's been. And we are coming to the other side of us. And when we talk about making a difference. This is the time right now for all of us to be really stepping up into that strength of who we are and creating an impact with the gifts of who we are. That's why we were given them at this time in this, you know, point in the universe. And that's why I'm so excited. I mean, Ignite has always been the Space Force. This is my seventh annual Ignite event. And that conference is all about taking the time out and getting really intentional about what you're going to do in that next year. And I have people come back over a year on year on it, because they are making space and time to just truly listen to that inner wisdom inside of each of you. That is meant to, you know, how you're meant to grow and expand in that next year in alignment with your purpose and the mission that you're called to serve. 

Lauren Tilden  

Yeah, just such an important reminder that we all have a lot of the answers that we're all looking for when we're frantically Googling and whatever else it is, like, a lot of those answers we actually already have. 

Kami Guildner  

They're inside.

Lauren Tilden  

Yeah, totally. Okay, we have come to my favorite question on my list of questions for you, because I'm all about breaking a good rule. What are some marketing rules that you tell people to break?

Kami Guildner  

Okay, I'm gonna go through them quick, we've hit several of them. One is it's not about marketing from the outside and it's about inside out. So this is building your brand from the inside out. It is about you know, starting with who you are at your very essence. It's about that light in you and building your brand, building your marketing from that perspective. 

Number two, is when you do that, there's no such thing as competition because guess what, you're unique and you are the one you know, you're the only one that can be your brand when you're building it from the inside out. The third one is stop the pain based scarcity marketing. We talked about that one, right. I mean, it's like just throw that out the door and do better. 

The fourth one is throw out the formulas. You know if you see the formulas, there's five steps to do this or follow this formula for your copy. You sound just like everyone else. So it's not going to serve you and you hit on this earlier, it's like, you know, follow the marketing and the approach, approaches and the language that lights you up. People will feel that. They'll say, oh my gosh, I'm connected with her because I feel that. And the fifth one, you've also said is say no to the hustle. If you're building your business in this way, you're really building it, building it in a way that you're in the flow, and not in the hustle. 

Lauren Tilden  

Taking notes on these, those are all amazing. Thank you so much Cami. I'm going to get to our closing questions. The first is what is one small business that you admire?

Kami Guildner  

Oh, gosh, I admire so many. I'm going to pick one of my clients right now. She has some. It's the meth toxins awareness Alliance. And she had her home was contaminated with meth toxins. And literally, the home was not repairable because it was a log cabin. And then that toxin, somebody cooked meth in her home. She had rented her home out for a year. And they've cooked meth in her home and the walls, that meth toxin seeped into the wood walls, and was not in and they weren't able to fix it. So she is an advocate for getting the message out there. She's helping drive change around the laws and you know, so that people have better rights. And she had through that process, she's doing educational things all across the country, up into Canada even. And, you know, so it's super exciting to see what she's doing based on that moment. And so to me, that's a small business, and I'm super excited about the impact she's making, you know, making lemonade from the lemons she had and growing your business that way while not just growing her business, but you know, reaching a lot of people and making an impact so that people think about it if they're buying a house to get it tested, you know, having the knowledge base of people to lean into for this. So it's a great business.

Lauren Tilden  

Yeah, I love that example that I feel like so many of the so many of the best businesses are born out of like a, like a pain or a tough thing that people have gone through. So that's a great example. What is a book that you would recommend?

Kami Guildner  

A book, one of my favorites, anything Gabby Bernstein. I love Gabby Bernstein. Because she's got The Universe Has Your Back and Super Attractor. Both of those books are so incredibly powerful for entrepreneurs. And they keep us in that high vibration. You know, this is what she talks about, keeping us into the high vibration mode, so that we're attracting people into our businesses. We're resonating on a high vibration level.

Lauren Tilden  

Awesome. I will link those in the show notes. Finally, where can listeners connect with you online? I know we talked a little bit about your extraordinary women connect group which I will link as well as your event but any other platforms or websites you want to direct people to would love to hear those?

Kami Guildner  

Sure. So it's kamiguildner.com is my website. My extraordinary women Connect is on Facebook. So that's the Facebook group that you can find my Ignite event is kamiguildner.com/Ignite. And you can find all of that on kamiguildner.com.

Lauren Tilden  

Amazing Kami.

Kami Guildner  

One other place is my podcast. I always forget to say that my podcast is Extraordinary Women Radio.

Lauren Tilden  

Amazing. Cami thank you so much for everything in this conversation. I am just, I feel like I want to go read listen to it right now and take a bunch of notes and just kind of sit with it. And I don't know lots to think about. So thank you so much for everything you shared. I'm super happy to have had this conversation with you.

Kami Guildner  

Thank you for having me. It's really been an honor and it's a pleasure to get to know you and all the good work you're doing it really out in the world helping women raise up their businesses. So thank you

72: How to Use Instagram (Mindfully) to Grow Your Biz in Less Time with Chris Emmer

70: 3 Simple Steps to Managing Your Business Finances (+ Doing More Good) with Stephanie Skryzowski