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Making Good, the podcast for small businesses who want to make a big impact.

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33: Marketing Ideas for Better Holiday Sales

33: Marketing Ideas for Better Holiday Sales

December is a very important month for small business — particularly retail businesses. So, I thought I’d provide a roundup of holiday marketing ideas you can consider adding to your holiday marketing plans.

One thing I want to say up front is very important: This is not a checklist.

I’m not suggesting you do every single thing on this list, I’m certainly not going to. It’s more of a menu to pick and choose from depending on what best fits your business, bandwidth and skillset.

Here are the holiday marketing ideas we’re going to talk about today:

  • Free shipping

  • Clear shipping deadlines

  • Put together gift guides or gift suggestions.

  • EXTRA good customer service

  • Infuse the holiday spirit

  • Give your audience a gift

  • Help your customers relax

  • Do a giveaway

  • Bundle discounts

  • Send a holiday card

RESOURCES:


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SHOWNOTES: https://www.makinggoodpodcast.com/33

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