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Making Good, the podcast for small businesses who want to make a big impact.

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Marketing When You're Short on Time with Clementine Holman & Kryshla Salaris

Marketing When You're Short on Time with Clementine Holman & Kryshla Salaris

Quick note: Huge thanks to Making Good’s first ever sponsor, Brevo! You all know I’m a huge fan and advocate for email marketing. Brevo is a great place to start if you’re interested in doing better, more effective marketing by harnessing the power of email! Plus: Brevo is offering a special deal for Making Good listeners. Click to learn more.


Ever feel like you're supposed to be EVERYWHERE with your marketing... but you can barely keep up with posting on one platform? 🙃

Today's conversation is a permission slip to take the pressure off. Two marketing pros share their controversial take on batching (spoiler: one of them doesn't do it!), their favorite time-saving tools, and why doing something is always better than doing nothing. If you've been craving a more realistic approach to marketing your business, you're going to love this one.

Clem Holman of Honeybee Social and Kryshla Salaris of Shall We Social are two seasoned marketing coaches who specialize in practical, no-fluff strategies. We discuss how to approach content marketing in a way that feels good, without the pressure of being everywhere at once.

In this episode, we discussed:

  • The power of realistic marketing: doing what works for you, not for the algorithm

  • Overcoming perfectionism and procrastination in content creation

  • How to repurpose content across platforms to save time and effort

  • Why "something is better than nothing" when it comes to content marketing

  • What "workflow" means in marketing and why it's important for content creation

  • And much more

Links & resources mentioned:

Clem and Kryshla’s Must Reads:

  • They Ask You Answer by Marcus Sheridan

  • Six Figures in School Hours: How to run a successful business and still be a good parent by Kate Toon

Connect with Clem and Kryshla:

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