137: Marketing Beyond Social Media with Charelle Griffith

Raise your hand if you find social media overwhelming. (I'm raising mine!)

Today's episode is just for you. In my interview with marketing strategist Charelle Griffith, I pick her brain about all things marketing beyond social media. We discuss the marketing landscape outside of social media, and great marketing alternatives and complements to social media, long-form content, trends, and more.

In this episode, we discussed:

• The marketing landscape outside of social media, and great marketing alternatives and complements to social media

• How relying on social media trends makes planning more difficult

• Other ways to reach people outside of social media

• How to decide what to do when you have a lot of ideas

• Charelle’s 3-TikToks-per-day experiment

• The what and why of long-form content,

• The power of email marketing

• And more.

Links & Resources mentioned:

• Charelle’s blog post: Blog vs. Podcast vs. YouTube

• Making Good Book Club

• Book recommendation: 12 Week Year by Brian P. Moran

• Small business Charelle recommends: Lucy Werner and The Wern

Connect with Charelle:

• Insta: @charellegriffith

• Website: charellegriffith.com

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